DC gets a lot of flack from some for their various reboots of continuity. Some of which is justified, like the mess that the New 52 left DC continuity in. Marvel claims to have never rebooted their continuity. Not on a grand scale like DC’s Crisis anyway. But what do you call something like One More Day Marvel? Besides a slap in the face to fans. (IMO).
While Marvel seems to get a free pass on the whole “reboot” thing, they are constantly relaunching their line and doing soft reboots along the way. How many of your favorite Marvel books have had new #1’s in the past couple of years? I think Spider-Gwen which debuted in 2014 has already had 9 #1 issues! (That’s possibly an exaggeration.) The point is, Marvel is just as guilty in their own way.
And DC is hoping that by following the “Marvel model” with #1’s, a soft reboot and not a Crisis/Flashpoint/New 52 style reboot, fans will cut them some slack as well.
More on DC Rebirth’s “it’s not a reboot” after the cut.